Design a swan for our keyworkers

Now that we have plans in place to allow our flock of swan sculptures to glide safely into town this August we want YOUR help to create a special swan to thank the key-workers who have worked so hard to keep us safe and ensure we had what we needed during lockdown.

So we’re asking you to send us YOUR designs for this special swan to thank and to celebrate all our key-workers.

Project Manager Tilley Bancroft explained: “Designs for most of our swans had been agreed between the artists and the business sponsors before lockdown started. But we have one swan that we’d like YOU to design for us. The design our team chooses will be painted by one of our artists and that swan take its place proudly somewhere in Burton when the trail opens in the second week of August.”

Templates can be downloaded from the website here, or on our Instagram, Twitter and Facebook channels. You have until the end of June to draw your design on this template and get it back to us.

“Let your imagination run wild and design a colourful swan that will be a fitting tribute to our key-workers,” said Tilley.

East Staffordshire’s first interactive, outdoor art trail, has had fantastic support from businesses of all types and sizes, ranging from Marston’s Brewery and Vodafone to micro businesses and sole traders.

The swans, which are 1.5 metres tall, will sit on a plinth inscribed with the details of their sponsor, or sponsors and a reminder about the social distancing rules.

A mobile app has been developed that will unlock surprises, rewards or special offers from the swan sponsors when anyone finds their swan. This app will be available to download free once the trail launches.

In November 2020, the swans will be auctioned at the National Brewery Centre to raise funds for Burton YMCA’s work locally with the homeless and people in crisis.

Burton’s Brewhouse Arts Centre has been a huge supporter of the project, giving us space to build and paint our swans and partnering us in a cygnet project where an artist will visit local schools to run art workshops. The cygnets pupils create will be exhibited at the Brewhouse towards the end of the year. Support for the schools project has also come from the Transforming the Trent Valley fund.

If you have any questions, contact Tilley on or call her on 07752 745035.

Download the template